By: Nicole Simonetti
Technology has changed just about everything in the world, but who would have thought it could change cigarettes? Electronic cigarettes have been taking the nation by storm and two entrepreneurs from Livingston, N.J. designed a disposable cigarette called Logic eCig.
Logic eCig is an electronic cigarette that just began selling eight weeks ago. After a year of developing the technology, the water vapor smoking cigarette was created. As an electronic cigarette, it does not contain carcinogenic chemicals, such as tar, tobacco and carbon monoxide.
Chad Faulkner, a junior at Farleigh Dickinson University, fully supports the goals of electronic cigarettes.
“In comparison, Logic eCigs have much more benefits than an ordinary cigarette. Electronic cigarettes give smokers the sensation they desire without any of the negative side effects,” Faulkner said.
Faulkner supports the cigarettes so much that he has actually become part of the Logic eCig team and sells them.
One of the entrepreneurs has been in the fitness business for 20 years and has seen firsthand the negative effects of cigarettes through his one partners, a chain smoker. After doing research on cigarettes, he found that electronic cigarettes are a “smarter alternative,” he said.
Logic eCigs currently has six pending patents. “Our specialty is that they are disposable,” he said. Compared to other electronic cigarettes, Logic eCigs are much more convenient.
Some electronic cigarettes require users to put the nicotine in them and change certain cartridges. According to the entrepreneur, other electronic cigarettes tend to lose their power while disposable Logic eCigs do not.
“Logic eCigs mimic the four addictions that smokers have,” he said. The four addictions are the nicotine, the flavor, the hand-to-mouth movement and the smoke. Logic eCigs give smokers all four things in a healthier way.
Faulkner stated that students at Farleigh Dickinson were “reluctant” to making the switch from regular cigarettes to Logic eCigs at first. But, “upon learning about Logic eCigs and the benefits of smoking virtually anywhere on campus has led to popularity and awareness, and the future only looks bright [for Logic eCigs],” he said.
The electronic cigarettes are based on Israeli technology and are hand assembled in China. It contains nicotine and produces smoke with water vapor. The water vapor imitates cigarette smoke. It is the same smoke that fog machines produce.
Just like cigarettes, Logic eCigs come in different flavors and nicotine levels. The flavors consist of a tobacco-enhanced one, a special-blend and menthol.
For nicotine, there is the gold label which contains 18 milligrams; the black label that contains 14 milligrams; the sterling label which contains 11 milligrams and the white label which contains no nicotine.
“Cigarette smokers who have made the switch have been completely satisfied with the product and are even more satisfied with the choice they have made to quit tobacco for their own benefit,” Faulkner said.
There are many long-term benefits that Logic eCigs provide compared to an actual cigarette. For one, the smoke is odorless so not only will your breath not smell or taste like smoke but it also won’t stink up those around you, your clothes or your car.
People around you won’t complain about the fact that they are being effected by second-hand smoke anymore. The 4,000 toxins that actual cigarettes expose to the smoker and those around the smoker are no longer there.
Since the cigarette is electronic, worrying about lighting a cigarette is non-existent. There is no more possibility of burning things from smoking a cigarette. There is no more mess from ashes. Also, teeth discoloration won’t happen either. These are just a few of the many benefits electronic cigarettes provide.
Nicole DeBari, a junior at Montclair State, likes the cigarette strictly for the fact that her car will smell better and because she doesn’t have to worry about burning her seats.
The entrepreneurs of Logic eCig consider their creation their “fight against tobacco holocaust.” They believe that people that purchase cigarettes are purchasing cancer. “Stores are selling cancer next to candy,” one of them said.
About 30,000 cigarette smokers have switched to electronic cigarettes monthly. Logic eCigs have been on the market for eight weeks and are selling successfully.
“Since selling [them], the product sales have grown rapidly from week to week,” Faulkner said.
Brothers Bill and Gerard Meyer, students at Montclair State, tried the product. Each felt differently about it.
Bill Meyer enjoyed the cigarette. He liked it so much that he actually wanted to know where to get one. He tried the menthol flavored one, a black label, and believed the taste mimicked methol cigarettes well.
His brother, Gerard, felt differently. He was not impressed by the electronic cigarette. He especially did not like the menthol taste, saying that it was too minty.
The entrepreneur believes that the industry is profitable, but it’s more important that people stop smoking tobacco.
One Logic eCig is equivalent to about a pack and a half of cigarettes. A Logic eCig costs $14.99 and the average price for a pack of cigarettes is $8.
While you can order cigarettes off the website, it is still partially under construction and is expected to be finished by November 15. The website will contain more information about Logic eCigs, but for now questions on the product can be answered by Chad Faulkner at email@example.com.
Nov. 10 is the Great American Smoke-Out in the Student Center Quad from 2:30 p.m. to 5:30 p.m.
There will be one-on-one consultations to help smokers quit, an anti-smoking expo, snacks, a poster contest and free information. For more information, stop by the drop-in center.